Mozilla Monitor helps people understand when their personal information has been exposed online and what they can do about it. I led product design for the redesign and launch of Mozilla Monitor Plus, expanding the free breach-monitoring experience with paid data-removal capabilities and creating a clearer path into Mozilla’s broader privacy ecosystem. The challenge was bigger than adding a subscription tier. We needed to make a complex and often anxiety-inducing privacy problem feel understandable, actionable, and trustworthy—while creating a product experience people would see enough value in to pay for.